Noal and Dror Israel are two organizations with hundreds of activities across the country.
The security team managing emergency cases — from minor injuries to serious incidents.
Previously handled through an old pager system and then via scattered WhatsApp messages.
This system transforms fragmented, real-time communication into a structured, trackable workflow that serves both movement members reporting cases and security managers overseeing them.
Product Designer (myself)
Client – Security Managers from both movements
External development team – Product Manager and Full-stack developer
Timeline – 3 months (2024)
Emergency communication in the organization was previously handled through a centralized pager system, where all security managers received alerts simultaneously.
As this system closed, no clear replacement was established. Reports began arriving through fragmented channels such as phone calls and WhatsApp messages, creating confusion for both members and security managers.
Members often didn’t know who to contact in urgent situations, while managers struggled to maintain visibility, track incidents, and coordinate response across multiple ongoing cases.
Members had no single, obvious way to report emergencies, leading to confusion and delays
Security managers had no overview of active cases or historical data, making it impossible to track patterns or prepare reports
No way to coordinate follow-ups or ensure proper case closure
Any movement member who encounters an emergency situation and needs to report it to the security team
Professional security staff responsible for handling all emergency cases across the organization
My approach focused on transforming fragmented, real-time communication into structured workflow.
Each feature was designed to reduce friction and provide instant clarity during critical moments
Members report cases through a simple WhatsApp conversation. No app to download, no login required — just message a familiar number and answer a few guided questions.
The bot automatically creates a structured case from the conversation, extracting key details like location, severity, and incident type. Security managers see new cases appear in real-time.
Security managers see all active cases at a glance, with clear visual indicators for severity, status, and time elapsed. Quick filters and search make it easy to find specific cases.
Both reporters and managers receive instant updates as case status changes. Members know their case is being handled, while managers stay coordinated across the team.
Managers can add notes, update status, assign team members, and formally close cases. Historical data remains accessible for reporting and analysis.
Measurable improvements across operations, reliability, and team collaboration
Created a clear, centralized view of all ongoing emergency cases
Replaced fragmented communication with a structured workflow
Enabled faster and more confident decision-making under pressure
Improved data consistency and reduced missing or unclear information
Minimized duplicate handling of incidents
Strengthened coordination across the security team
This project reinforced the importance of designing for context. Emergency response isn’t about impressive animations or complex interfaces — it’s about reliability, clarity, and speed when every second matters.
Working closely with security managers taught me to prioritize functional needs over aesthetic preferences. The WhatsApp entry point, while not “designed” in a traditional sense, was the right solution because it met users exactly where they already were.
The experience highlighted how good design often means invisible design — systems that work so smoothly that users barely notice the interface, only the outcome.